12 Ways You Can Source Content Ideas

12 Ways You Can Source Content Ideas

In a 1996 essay, Bill Gates coined a prophetic phrase that became every marketer’s byword: Content is King. Fast-forward two decades later and we see thriving businesses that rely on making content to generate money and obtain followers. In the time since Gates...
How to Turn a Blog Into a Book in 8 Simple Steps

How to Turn a Blog Into a Book in 8 Simple Steps

If you’re the proud owner and writer of a successful blog, you may have wondered if you have what it takes to write a complete book. While blogs and books are two very different creative outlets, it’s highly possible that your blog could have the makings...
What Are Book Tags and How Do You Use Them?

What Are Book Tags and How Do You Use Them?

If you’re familiar with the book blogosphere, you may have stumbled across some posts labeled as “book tags.” These posts offer book bloggers a way to share more about themselves, the books they like (or don’t), and more, which leads to greater...
14 Types of Blog Posts and Tips for Writing Them

14 Types of Blog Posts and Tips for Writing Them

By now, you’re probably well aware of the benefits of blogging for your business, brand, or author platform. But there’s more than one way to write a blog post! In fact, the list could really go on and on—but there is a handful of key prototypes you can...